My small business has a decent following on Facebook, but engagement is low. How can I transition my passive followers into an active, supportive community interested in my physical products or local services?

Quick Answer

Convert passive Facebook followers to engaged customers by fostering interaction through polls, live Q&As, exclusive content, and consistent, real-time engagement to build community interest and drive sales.

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Boost Facebook engagement for your small business. Learn strategies to convert passive followers into an active, buying community with interactive content, live sessions, and exclusive offers.

This question is part of our Instagram For Business category, providing expert guidance on social media growth and engagement.

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Alice Potter is a social media coach and founder of AJP Social Studio. She helps creators, entrepreneurs, and businesses grow their online presence through practical, proven strategies for Instagram, TikTok, and beyond.

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