What specific content formats (e.g., carousels, Reels, Lives) will the Instagram algorithm prioritize most in 2025, and how should my small business adjust its content strategy to maximize organic reach?

Quick Answer

Instagram's 2025 algorithm will prioritise Reels, Carousels, and Lives. Small businesses should focus on short-form video for reach, carousels for education, and Live sessions for direct engagement.

About This Topic

Maximise your small business's Instagram organic reach in 2025. Discover which content formats (Reels, Carousels, Lives) the algorithm prioritises and how to adapt your strategy.

This question is part of our Instagram For Business category, providing expert guidance on social media growth and engagement.

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