I'm a UK small business owner offering digital marketing services. What types of LinkedIn content (e.g., articles, video, polls) achieve the best engagement rates for building a personal brand and attracting local UK clients, and how do I measure this effectively?
Quick Answer
For UK digital marketing small businesses looking to build a personal brand and attract local clients, the most effective content types on platforms like Instagram are short-form video and educational carousel posts, driven by authenticity and consistent value.
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This question is part of our Instagram For Business category, providing expert guidance on social media growth and engagement.
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