As a new SME in the UK, how can I optimise my LinkedIn profile and company page to organically appear in more searches by potential customers and collaborators in my region?

Quick Answer

For UK SMEs, optimising LinkedIn involves strategic keyword use in your profile headline, 'About' section, and company page description. Consistent sharing of valuable, location-specific content, engaging with industry peers, and encouraging employee advocacy are key to appearing in more organic searches. Prioritise building a complete profile and actively participating in relevant groups to boost regional visibility and attract potential customers and collaborators.

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Boost your UK SME's LinkedIn visibility! Learn how to optimise your profile and page for more organic searches, connect with customers, and attract collaborators. Expert tips inside.

This question is part of our Social Media category, providing expert guidance on social media growth and engagement.

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