Considering potential new e-commerce features or advertising regulations in the UK for 2025, what's the most effective way for my B2C service business to convert TikTok engagement into actual sales leads, without relying solely on paid ads?

Quick Answer

Focus on high-value, educational TikTok content that builds trust, incorporates clear calls-to-action to your bio link, and encourages direct communication through DMs, leveraging native platform features for lead generation instead of just paid ads.

About This Topic

Convert TikTok engagement into sales leads for your UK B2C service business without paid ads. Learn authentic content strategies, bio link optimisation, and engagement tips for 2025.

This question is part of our Instagram For Business category, providing expert guidance on social media growth and engagement.

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Alice Potter is a social media coach and founder of AJP Social Studio. She helps creators, entrepreneurs, and businesses grow their online presence through practical, proven strategies for Instagram, TikTok, and beyond.

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